Did you know about the new marketing tricks in Bollywood?

Teaser poster: This is a very exciting concept, but Bollywood hasn’t used it very smartly so far. The best memory of a teaser poster has to be that of the Akshay Kumar starrer Boss which showed the clenched fist of the star. The four fingers had rings with the alphabets B, O. S and S. Alas, the makers didn’t show comparable insight in the film which tanked.