Shilpa becomes partner of Akshay

Speaking at the launch, Raj Kundra, Founder CEO, Best Deal TV, said, “We are pleased to launch a new and unique home shopping channel on which our products will be exclusive, aspirational and above all, affordable. All products will go through our vigorous Quality Lab tests before obtaining approval. Today most brands rely on celebrities to sell their products. Best Deal TV offers the perfect combination – of quality products and celebrities endorsing them on the same platform. To me, it is the perfect example of a ‘Product-Celebrity Match’. We match quality-approved products with celebrities, and by controlling the end-to-end supply chain we ensure savings for our customers that guarantee they, literally, get the Best Deal.”